As companies strive to deliver valuable products and services, executives must have a firm grasp of finance to maximize profitability. You need to know where value comes from in your enterprise and understand the strategic factors that build value or erode it. Every strategic decision you make has implications for value creation, and to understand these strategic implications, a deeper understanding of finance is needed.
Created for senior executives and owners who are not financial specialists, this intensive program provides a thorough grounding in finance. It will help you make sense of the latest in financial policies and standard practices.
You’ll leave with a powerful set of tools and frameworks for developing your pricing strategies. We will draw upon theoretical and empirical research to help you understand your pricing problems, and apply these approaches to specific challenges in the green industry – including pricing new products, products with short lifecycles, dynamic pricing, and bundling products and services.
EAGL Tuition includes onboarding into the Your MarketMetrics benchmarking platform for Growers, a national online visual dashboarding platform that enables nursery and greenhouse businesses to anonymously compare their performance to that of their peers using the Strategic Profit Model, concepts that are taught and reinforced by the EAGL curriculum.
