We are in the midst of an era of both massive change and significant opportunity.

As we return to ‘normalized’ consumption of horticultural products out of the ‘COVID Demand Era,’ there remain challenges on the horizon for the commercial horticulture industry: reduced labor availability (and increased price!), accurate forecasting/demand planning, customer channel shifting, business leadership transitions, global supply chain instability, the question of how a new political administration will approach tariffs, immigration and regulations. Opportunities are also on the path ahead:  to understand, embrace and apply exponentially advancing technology and AI to support our profitability and productivity.

One thing we DO know: when you face uncertainty, approaching it with a community of people you trust is better than going it alone.

Is your business well-positioned to survive and thrive in the coming decade? Now is the time to shift your perspective, roll up your sleeves and take your business to the next level.